Doublespeak by William Lutz
- Doublespeak
- William Lutz
- Page: 999
- Format: pdf, ePub, mobi, fb2
- ISBN: 9781632460189
- Publisher: Ig Publishing
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Overview
Doublespeak is the language of non-responsibility, carefully constructed to appear to communicate when it fact it doesn’t. In this lively and eye-opening expose, originally published in 1989, linguist William Lutz identifies the four most common types of doublespeak—euphemism, jargon, gobbledygook or « bureaucratese, » and inflated language—showing how each is used in business, advertising, medicine, government, and the military. In this seminal book, Lutz articulates that the goal of doublespeak is « to distort reality and corrupt thought. »
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